ICAM 2017 - International Conference on Advanced Marketing

Website http://marketingconference.co/ | Edit Freely

Category Marketing;Advertising;Sustainable Marketing;Product & Brand Management;International Marketing;Sales Promotions;Social Media Marketing;Merchandising;Digital Media Marketing;Services Marketing;

Deadline: November 15, 2016 | Date: January 26, 2017-January 27, 2017

Venue/Country: The Kingsbury Hotel, Colombo, Sri Lanka, Sri Lanka

Updated: 2016-08-26 15:30:45 (GMT+9)

Call For Papers - CFP

Marketing as a rapidly evolving subject is no more in an isolation in the modern business world. In this age of globalization and information technology, there is a dearth of understanding for a linkage between various new developments and future of marketing. Thus International Conference on Advanced Marketing ICAM 2017 will create a golden platform for marketing academics, public policy makers, and marketing practitioners interested in Marketing. This year’s conference theme “Marketing for Next Generation” will broadly cover all disciplines of marketing from fundamental research to its applications recognizing a wide area that call for greater research, debate, and action from both local to global levels.

The ICAM 2017 hence invites you to submit your research papers, present your work, and actively participate in the conference, which is an important forum for presenting cutting-edge research and intellectual exchange on marketing problems.

Conference Tracks

Product & Brand Management: Concepts & Review of Practices

Destination Branding & Hospitality Marketing

Advertising ,Direct Marketing, & Sales Promotions

Marketing Communication: Concepts & Review of Practices

Services Marketing

Retail Marketing & Merchandising

Relationship Marketing & Customer Experience Management

Digital Media Marketing ,Viral Marketing & Mobile Marketing

Social Media Marketing for Brand awareness

Trends in Consumer Behavior

International Marketing & Branding

Social Responsibility, Ethics, & Consumer Protection

Green Marketing & Sustainable Marketing

Entrepreneurship & Small Business Marketing

Brand Innovations & Communications in Digital Era

Brand Building & Communication

Business Marketing & Corporate Branding

Case studies in Branding & Marketing Strategies

Innovation & New Product Development

Logistics & Supply Chain Management

Marketing Research & Research Methodologies

Marketing Strategy

Channels of Distribution and Channel Management

Price Related Issues in Marketing

Selling and Sales Management

Sports, Media, Entertainment, & Events Marketing

Marketing Pedagogy & Education

Public Policy & Marketing for Non-Profits

Political Marketing

General Management