EUPRERA 2012 - Euprera congress

Website www.euprera.org/congress2012 | Edit Freely

Category EUPRERA 2012

Deadline: July 07, 2012 | Date: September 20, 2012-September 22, 2012

Venue/Country: Istanbul, Turkey

Updated: 2012-07-06 00:06:23 (GMT+9)

Call For Papers - CFP

İn recent years, profession of public relations shows drastic changes and more mission is included by field. Since this growing task difficulty requires new definition of public relational missions, transformation and changing of public relations as profession should be researched and analyzed related to future of the profession.

Sub-themes

1. Status and trends of the public relations profession in European countries and regions

Perception of public relation as a profession in different countries

New tendencies in public relation as a profession in different countries

Description of mission differences in public relation profession

2. Comparative public relations research: Methodological challenges, empirical data, case studies

New research methods in Public Relations

Study cases related to changes in public relations

Empirical researches related to changes in public relations

3. Governance of the public relations profession: Standards for education, codes of ethics, role enactment

Changing of public relations’ education

Need for new ethical codes

Roles that public relations experts play

4. New frontiers for the profession: Litigation PR, mediation and dialogue, social media, advising the top management

Contribution of public relations to dialog

Usage of social media in profession of public relation

Mentorship of public relation experts to executives

5. Innovative research in public relations and strategic communication.

New approaches to public relations field

Researches related to operation process of strategic communication

Empirical insights in strategic communication in Europe

Academics and practitioners are invited to submit papers relating to the general theme and with one or more of the sub-themes. All relevant academic, and interdisciplinary, approaches are welcomed, such as sociology, psychology, business theory, organizational theory, media sciences and communication sciences.

Papers from PhD students and practitioners about the conference theme are welcomed. We are planning to organize a special session for these papers.